Project Description
Tags
RetailContent ProductionInteractive StorytellingGame Development
Company
Role
The Goal
In May 2024, Nike x Fortnite unveiled Airphoria Vol 2, an immersive, first-of-its-kind, Air Max-themed experience powered by Nike Air. Inspired by the Nike Air Max DN and built using Epic Games’ groundbreaking Unreal Editor for Fortnite (UEFN), this experience pushes the boundaries of digital storytelling, blending iconic sneaker culture with the limitless creativity of Fortnite’s virtual world
The Deliverable
Airphoria Vol 2 delivered a single-player game experience set across four distinct environments, featuring two unique gameplay mechanics. Released on Fortnite across all major platforms, it introduced two brand-new Nike skins alongside LEGO minifigures, as part of a collaboration between Epic Games and Nike.