Nike Tiempo

The Ask

Nike Portland wanted to explore a series of new product films that showcase key features that didn’t fit into their brand marketing content. With no agency involved, we were tasked with pitching a variety of concepts and narrowing them down to a final idea which we then took from concept to final delivery. With Glassworks directing, it allowed us to fully optimized the animation process, resulting in a high-quality output with a very small team. This piece sparked an extended content relationship with Nike Portland

Approach

The entire production from concept, direction, animation and post production was handled by the amazing team at Glassworks Amsterdam